I recently had the opportunity to present about Lean Startup principles at the Marketing Society’s event, ‘An Uncomfortable Breakfast on Innovation and Startups”. I don’t normally try to make my audience uncomfortable, but hopefully attendees are more aware of the assumptions they’re making.
The Lean Startup community is LARGE and thriving! Last week I had an opportunity to present at Lean Startup Week 2017. I spoke on a panel of Lean Startup Co. faculty members, and co-presented a two hour workshop with author (and delightful Lean Startup expert) Dan Olsen. Our talk reviewed how to systematically hunt for product-market fit, and zoomed in on the types of experiments you can run to ensure you’re on the right track. I’ll post a link to the slides as soon as they’re live on the Lean Startup Co. slideshare account.
My most compelling takeaways from the conference came from Eric Ries, author of The Lean Startup, when he talked in-depth about his new book: The Startup Way. For me he addressed one critical question: how do you get the mechanisms of a company to support execution of Lean Startup principles? The material is relevant to companies of almost any size, but is especially pertinent for large companies.
Please contact me if you’d like to discuss Lean Startup Week in depth.
Snapshot from my workshop with Dan Olsen
Chatting with fellow Lean Startup Co. faculty member Marilyn Gorman